How to Decide When Choosing PR, Marketing or Branding Agency?
At Avaans, we offer those services to our clients, but sometimes we find our clients think they need one thing when what they actually need is another. So what's the difference and when should you use each as a strategy. In truth, your business…
3 Publicity Ideas for Women Cannabis Entrepreneurs
Even the savviest woman cannabis entrepreneurs need fresh publicity ideas. Women in cannabis. In the early days, there was a lot of media attention around the entrepreneurship opportunities in cannabis, and even more about how the cannabis…
Top Tips for Cannabis Product Launch
Cannabis is finally having its day in the sun after years of ridicule. The lifted ban on cannabis use for medical purposes (and, in some states, recreational) breathed new life into the industry, with more companies registering and more cannabis-infused…
Questions to Ask Top Cannabis PR Firms
You may be at the beginning of your search, or you may have narrowed down your choices, but wherever you are in your cannabis PR firm search, you should know that the top cannabis PR firms should all have these skills. Notice these skills may…
3 Must Have Tips to Improve Cannabis Digital Marketing in 2023
Well-crafted content is so much more valuable than promotional content. What should cannabis brands focus on right now? When the 2019 Farm Act passed, the CBD industry widely celebrated it. But not long after, newcomers overran the CBD industry…
