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The Secret to Captivating Cannabis Marketing Content

There's a secret hidden in ALL our brains that you can use for cannabis content marketing. Did you know that we're all ruled by a super powerful hormone? It's true. This hormone dominates decision-making, especially split-second choices like…
cannabis marketing infographics 2015

Cannabis Marketing Stats Answer: How Much Should You Spend on Cannabis Marketing?

Cannabis Marketing Stats that Help You With Your Cannabis Marketing Budget You can see the Turning Cannabis Event Marketing into Public Relations Opportunities changing daily and yet we haven't even reached anywhere close to a zenith in cannabis…
cannabis brand public relations
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3 Cannabis Branding Tips for Businesses Preparing for Adult-Use

Cannabis Branding Is About To Become Extremely Important To Cannabis Entrepreneurs Adult-use marijuana is on the ballot and in the minds of thousands of people in the United States this fall. Adult-use, especially in California, because of its…
Tips for cannabis brands preparing for adult use
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3 Cannabis Branding Tips for Businesses Preparing for Adult-Use

Cannabis Branding Is About To Become Extremely Important To Cannabis CMOs and Founders Adult-use marijuana is on the ballot and in the minds of thousands of people in the United States this fall. Adult-use, especially in California, because…
cannabis public relations

Is A Press Release Worth It?

Is the press release dead?  For years now, that question has been hanging over the public relations/journalism world. And the question is a fair one - when millions of press releases are issued daily, often without consideration of the journalists…
cannabis branding for entrepreneurs

3 Cannabis Branding Tips for Businesses Preparing for Adult-Use

Cannabis Branding Is About To Become Extremely Important To Cannabis Entrepreneurs Adult-use marijuana is on the ballot and in the minds of thousands of people in the United States this fall. Adult-use, especially in California, because of…
cannabis marketing stats

How Much Should You Spend on Cannabis Marketing?

How much should you use for cannabis marketing budgets? You can see the cannabis market changing daily and yet we haven't even reached anywhere close to a zenith in cannabis purchases. It's easy to be lulled into thinking that a growing market…
Cannabis PR

How to Inspire Advocates in Cannabis Marketing

Marketing to influencers and advocates is all the rage, fueled in large part by social media. In cannabis marketing, it's particularly important. But if you've ever developed a campaign with influencers and/or advocates, you know it can be…
cannabis PR content marketing

The Secret to Captivating Cannabis Marketing Content

There's a secret hidden in ALL our brains that you can use for cannabis content marketing. Did you know that we're all ruled by a super powerful hormone? It's true. This hormone dominates decision-making, especially split-second choices like…